As part of our collaboration with Gay-Lussac Gestion, a renowned French asset management company, we carried out a complete overhaul of their website. The aim was to modernize their online platform to reflect the quality and expertise of their services, while improving the user experience. We redesigned the site’s ergonomics to simplify navigation and optimize access to key information on their financial products and investment strategies. Thanks to a clean, elegant design, we have highlighted the Gay-Lussac Gestion identity, while integrating intuitive functionalities for improved readability on all media, whether computers, tablets or smartphones. In addition, we have deployed dynamic modules for real-time tracking of fund performance and access to up-to-date regulatory documentation. The redesign focused on a user-centric approach to enhance transparency and proximity with customers, partners and investors.