Link Deal assists managers at one of the most decisive moments in the life of a company: the transfer, sale or merger. With offices in Dijon and Paris, the company has established itself as a recognized player in M&A advisory services for SMEs and ETIs, combining regional proximity, cutting-edge financial expertise and customized strategic support.

To support this dynamic and translate the demands of their business into digital form, Link Deal entrusted Agence SAND with the complete overhaul of its website. Our ambition: to build a platform worthy of their expertise, capable of inspiring confidence from the very first seconds and clarifying a sometimes complex value proposition for executives undergoing reflection.

We redesigned the entire digital ecosystem, focusing on simplicity, legibility and precision – three essential pillars in the M&A world. The site now highlights Link Deal’s key areas of expertise, illustrates the steps involved in structured support and showcases the operations carried out by its teams, with a clear discourse and a design that exudes mastery. The user experience has been designed to provide effective guidance for every profile: executives contemplating a sale, entrepreneurs seeking external growth or investors looking for opportunities.

Over and above the design and technical aspects, our work also focused on structuring the brand story and highlighting the Link Deal approach: independent, pragmatic, human and rigorous advice, based on in-depth knowledge of the regional and national economic fabric.

With this project, Agence SAND mobilized its expertise in digital strategy, UX, customized development and editorial support to provide Link Deal with a modern, credible site true to its values. A solid showcase, designed to build trust and support the growth of a key player in the M&A advisory business.